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検索詳細|MF大学--> --> (function(d) { var cOnfig= { kitId: 'qna6tzh', scriptTimeout: 3000, async: true }, h=d.documentElement,t=setTimeout(function(){h.className=h.className.replace(/\bwf-loading\b/g,"")+" wf-inactive";},config.scriptTimeout),tk=d.createElement("script"),f=false,s=d.getElementsByTagName("script")[0],a;h.className+=" wf-loading";tk.src='https://use.typekit.net/'+config.kitId+'.js';tk.async=true;tk.Onload=tk.Onreadystatechange=function(){a=this.readyState;if(f||a&&a!="complete"&&a!="loaded")return;f=true;clearTimeout(t);try{Typekit.load(config)}catch(e){}};s.parentNode.insertBefore(tk,s) })(document); --> --> --> --> --> --> --> 日本語Nihon UniversityResearcher Information System (Nihon University Researcher's Guide) 検索全体NameFullAuthorSearchAdvance Advance SearchNameAuthorPositionPresidentVice PresidentProfessorProfessorProject ProfessorResearch Project ProfessorAssociate ProfessorAssociate ProfessorAssistant ProfessorAssistant ProfessorAssistant ProfessorResearch AssistantOthersAffiliationNihon UniversityCentral Administration OfficePresidentVice PresidentCollege of LawCollege of LawDepartment of LawDepartment of Political Science and EconomicsDepartment of JournalismDepartment of Business LawDepartment of Public Policy and AffairsComprehensive, Physical Education, Foreign Languageintegrated subjectPractical Physical Education CoursesForeign Language CoursesCollege of Humanities and SciencesCollege of Humanities and SciencesDepartment of PhilosophyDepartment of HistoryDepartment of Japanese Language and LiteratureDepartment of Chinese Language and CultureDepartment of English Language and LiteratureDepartment of German LiteratureDepartment of SociologyDepartment of Social WelfareDepartment of EducationDepartment of Physical EducationDepartment of PsychologyDepartment of GeographyDepartment of Earth & Environmental SciencesDepartment of MathematicsDepartment of Information ScienceDepartment of PhysicsDepartment of ChemistryDepartment of BiosciencesDepartment of General StudiesCollege of EconomicsCollege of EconomicsDepartment of EconomicsDepartment of Industrial ManagementDepartment of Finance and Public EconomicsDepartment of Liberal Arts and ScienceCollege of CommerceDepartment of CommerceDepartment of Business AdministrationDepartment of AccountingGeneral EducationCollege of ArtCollege of ArtDepartment of PhotographyDepartment of CinemaDepartment of Fine ArtsDepartment of MusicDepartment of Literary ArtsDepartment of TheatreDepartment of BroadcastingLiberal Education for ArtDepartment of DesignCollege of International RelationsDepartment of International StudiesDepartment of International Liberal ArtsCollege of Risk ManagementDepartment of Risk ManagementCollege of Sports SciencesDepartment of competitive sportsCollege of Science and TechnologyDepartment of Liberal Arts and ScienceDepartment of Civil EngineeringDepartment of Transportation Systems EngineeringDepartment of ArchitectureDepartment of Oceanic Architecture and EngineeringDepartment of Town Planning and DesignDepartment of Mechanical EngineeringDepartment of Precision Machinery EngineeringDepartment of Aerospace EngineeringDepartment of Electrical EngineeringDepartment of Electronic EngineeringDepartment of Computer EngineeringDepartment of Materials and Applied ChemistryDepartment of PhysicsDepartment of MathematicsCollege of Industrial TechnologyCollege of Industrial TechnologyDepartment of Mechanical EngineeringDepartment of Electrical and Electronic EngineeringDepartment of Civil EngineeringDepartment of Architecture and Architectural EngineeringDepartment of Applied Molecular ChemistryDepartment of Industrial Engineering and ManagementDepartment of Mathematical Information EngineeringDepartment of Liberal Arts and Basic SciencesDepartment of Sustainable EngineeringDepartment of Conceptual DesignCollege of EngineeringCollege of EngineeringDepartment of Civil EngineeringDepartment of ArchitectureDepartment of Mechanical EngineeringDepartment of Electrical and Electronic EngineeringDepartment of Chemical Biology and Applied ChemistryDepartment of Computer ScienceGeneral EducationsSchool of MedicineSchool of MedicineDepartment of MedicineDepartment of Liberal Arts and ScienceSchool of DentistrySchool of DentistryDepartment of DentistryDepartment of Liberal Arts and ScienceSchool of Dentistry at MatsudoSchool of Dentistry at MatsudoDepartment of DentistryDepartment of Liberal Arts and and ScienceCollege of Bioresource SciencesCollege of Bioresource SciencesDepartment of BioscienceDepartment of Zoological ScienceDepartment of Marine ScienceDepartment of Forest ScienceDepartment of Environmental ScienceDepartment of Agri-ScienceDepartment of Food Science and TechnologyDepartment of Food BusinessDepartment of Global Coexistence StudiesDepartment of Veterinary NursingDepartment of Veterinary MedicineDepartment of General EducationDepartment of General EducationCourse of Teacher , CuratorVarious CoursesSchool of PharmacySchool of PharmacyDepartment of PharmacyDepartment of PharmacyDistance Learning DivisionDistance Learning DivisionDepartment of Economics, College of EconomicsDepartment of Commerce, College of CommereceDepartment of Law, College of LawCorrespondence Division Department of Political Science and Economics, College of LawCorrespondence Division Department of Literature(Japanese) ,College of Humanities and SciencesCorrespondence Division Department of Literature(English), College of Humanities and SciencesDepartment of Philosophy, College of Humanities and ScienceDepartment of History, College of Humanities and ScienceTeacher Training and Licensing Course, College of Humanities and ScienceJunior College(Mishima Campus)Junior College(Mishima Campus)Department of Liberal Arts and ScienceDepartment of Business and Management StudiesDepartment of Food and NutritionAdvanced Course of Food and NutritionJunior College(Funabashi Campus)Junior College(Funabashi Campus)Department of Architecture and Living DesignDepartment of Science and Manufacturing TechnologyDepartment of Biotechnology and Material ChemistryDepartment of Liberal Arts and ScienceGraduate School of Social and Cultural StudiesGraduate School of Social and Cultural StudiesInternational Political Science and EconomicsCulture and Communication StudiesHuman ScienceLaw SchoolLaw SchoolInstitute of Quantum ScienceInstitute of Quantum ScienceNursing School attached to School of MedicineNihon University Nursing School attached to School of MedicineNihon UniversityResearch AreasSearchReset MIZUNO ManabuDepartment of CommerceProfessor Researcher InformationBasic InformationResearch KeywordField Of StudyCareerEducational BackgroundResearch activity informationPaperMISCBooks and other publicationsLectures, oral presentations, etc.CoursesAffiliated academic societyResearch ThemesResearch KeywordUser Innovationstartup ecosystem起業エコシステムInnovationOpen InnovationInnovation ManagementStrategic MarketingBusiness Model InnovationDesign ThinkingProduct DevelopmentMarketingField Of StudyHumanities & social sciences, Commerce, Product DevelopmentHumanities & social sciences, Commerce, MarketingHumanities & social sciences, Business administration, EntrepreneurHumanities & social sciences, Business administration, Business ModelHumanities & social sciences, Business administration, User InnovationCareer Apr. 2018 - PresentNihon University, College of Commerce, Professor Apr. 2005 - Mar. 2018阪南大学, 経営情報学部, 教授 Apr. 2009 - Mar. 2010Copenhagen Business School, Department of Innovation and Organizational Economics, Visiting Researcher Apr. 2009 - Mar. 2010神戸大学大学院, 経営学研究科, COEシニアリサーチフェロー Apr. 2002 - Apr. 2005流通科学大学, 流通科学研究所 Apr. 1993 - Apr. 2002日本マーケティング研究所, チーフ・ディレクターEducational Background Apr. 2002 - Mar. 2005Kobe University, Graduate School of Business AdministrationResearch activity informationBasic InformationResearch KeywordField Of StudyCareerEducational BackgroundResearch activity informationPaperMISCBooks and other publicationsLectures, oral presentations, etc.CoursesAffiliated academic societyResearch ThemesPaperA Mechanism to Support “Ambiguous Problems” and “Solutions”:Manabu Mizuno; Mitsuru Nakagawa; Daisuke IshidaJapan Marketing Journal, Sep. 2023LeadCo-Innovation between a Lead User and Producers: Product Innovation for Figure Skaters by a Figure SkaterMIZUNO,MANABU; KOZUKA,TAKAHIKOMarketing Journal, Sep. 2019, Refereed, Not invitedLeadDeveloping a Cardio Simulator: More real and quickerMasaaki Takemura; Hirota Akimitsu; Manabu Mizuno28th ISPIM Innovation Conference Vienna, Jun. 2017, Refereed, Not invitedLeadDesign Prototyping: Reducing the uncertainty in “fussy front end” stage of product developmentHirota Akimitsu; Manabu Mizuno; Masaaki TakemuraISPIM Innovation Forum Toronto 2017, Mar. 2017, Refereed, Not invited産業財における共創型製品開発—企業ユーザーイノベーターの探索法—水野学マーケティングジャーナル, 2017, Not refereed, Not invitedLeadThe Important Role of Users in Pop Culture-Related Businesses in JapanMizuno; Manabu13th Open and User Innovation Society Meeting, Jul. 2015, Refereed, Not invitedLeadUser Innovation and Product Standardization: Japanese ExperienceHirota Akimitsu; Manabu Mizuno; Masaaki Takemura40th European International BusinessAcademy Conference, Dec. 2014, Refereed, Not invitedWhere the Lead Users are: The Distribution of User Innovation across the Industries in Japan.Mizuno; Manabu; Masae Takimoto; Akimitsu Hirota; el at.39th European International Business Academy Conference, Dec. 2013, Refereed, Not invitedLeadThe Toolkit to Breaking the BOP ConundrumMizuno, Manabu; Tamako Watanabe11th International Open and User Innovation 11th International open and User Innovation Workshop, Jun. 2013, Refereed, Not invitedユーザー/オープン・イノベーション論 : 外部資源としてのリード・ユーザー水野学阪南論集, 2013, Not refereed, Not invitedLeadビジネスシステムと資源吸引水野学; 小川進組織科学, 2011, Not refereed, InvitedLead製品開発に果たすユーザーイノベーションの役割 : 顧客の声とリード・ユーザー水野学阪南論集, 2011, Not refereed, Not invitedLeadユーザーイノベーションの可能性水野学阪南論集, 2010, Not refereed, Not invitedLeadExpansion of Collective Innovation to Customer Support ServiceMizuno; ManabuHBS-MIT User and Open Innovation Workshop 2008, Aug. 2008, Refereed, Not invitedLeadPositive Effects of Know-How Disclosure as a Source of InnovationMizuno; ManabuInternational User Innovation Workshop 2007, Jun. 2007, Refereed, Not invitedLeadビジネス・システム革新における製品革新--革新誘発力の源泉としてのノウハウ公開水野学流通研究, 2006, Refereed, Not invitedLead同業他社へのノウハウ公開効果の革新誘発力水野学神戸大学大学院, 2005, Refereed, Not invitedLead関西スーパーマーケット 競争優位を生み出すノウハウ公開の可能性水野学一橋ビジネスレビュー, 2005, Not refereed, Not invitedLeadコンビニ神話とシステム優位小川進; 水野学神戸大学大学院, 2004, Not refereed, Not invited検証 コンビニ神話 : 店舗業績向上要因に関する実証研究小川進; 水野学神戸大学大学院, 2004, Not refereed, Not invited検証 コンビニ神話小川進; 水野学組織科学, 2004, Refereed, Not invited同業他社へのノウハウ公開の効果水野学; 小川進組織科学, 2004, Refereed, Not invitedLead営利企業における環境マーケティングの意義と役割水野学神戸大学大学院, 2000, Refereed, Not invitedLeadMISCユーザーイノベーション -革新をもたらす顧客たち-水野 学調査月報, Feb. 2018, Not refereed, InvitedLead顧客ニーズの発見法(上)解決したい「用事」は何か水野 学日経MJ, May 2017, Not refereed, Not invitedLead顧客ニーズの発見法(下)ユーザーがみつける新用途水野 学日経MJ, May 2017, Not refereed, Not invitedLead尖ったユーザーに学ぶ(上):「想定外の工夫」いかす水野 学日経MJ, Jan. 2015, Not refereed, Not invitedLead尖ったユーザーに学ぶ(下)::「好き」の理由、ニーズの核心水野 学日経MJ, Jan. 2015, Not refereed, Not invitedLeadBooks and other publicationsTHE POWER OF MARKETING恩藏直人; 坂下玄哲編, Contributor, 第1章1-13 第4章4-11有斐閣, May 20239784641166134アントレプレナーシップの原理と展開 −企業の誕生プロセスに関する研究高橋徳行; 大驛潤; 大月博司, Contributor, 第3章 起業とユーザーイノベーション千倉書房, Apr. 20239784805112748A Handbook of Retailing & Distribution System: Unpacking the Relevant Theories, Phenomena, and StatisticsContributor, 第5章 5-8 ユーザー・イノベーションと流通, 東伸一・三村優美子・懸田豊・金雲鎬・横山斉理編著有斐閣, Sep. 2022, Not refereed9784641165991The 1st step to marketing 4th edition石井淳蔵; 廣田章光; 清水信年, Contributor, 第11章 ビジネスモデルのマーケティング, 水野 学碩学舎, Jan. 2020経営と情報の進化と融合阪南大学経営情報学部編, Contributor, 第9章「 ICT時代のイノベーション」, 阪南大学経営情報学部編税務経理協会, Jan. 2014, Not refereed97844190604351からのリテール・マネジメント坂田隆文; 清水信年編著, Contributor, 第7章「バックヤードのデザイン」, 坂田隆文・清水信年編著碩学舎, Jul. 2012, Not refereed9784502697906シリーズ流通体系(1)小売業の業態革新石井淳蔵; 向山雅夫編著, Contributor, 第4章「食品スーパーの革新性:製造業的事業システムとその革新プロセス」, 石井淳蔵・向山雅夫編著中央経済社, Jul. 2009, Not refereed9784502668807Lectures, oral presentations, etc.リード・ユーザーの弱点:機能デザインと技術デザイン水野学第11回 日本マーケティングカンファレンス2022, Oct. 2022, 日本マーケティング学会, Not invitedThe Significances and Challenges of Lead User MethodMIZUNO; manabu日本マーケティング学会 リサーチプロジェクト合同研究会, Mar. 2021, 日本マーケティング学会, Not invitedリード・ユーザー論:ユーザー・イノベーション論の原点とそのメカニズム水野 学マーケティングカンファレンス2018, Oct. 2018, 日本マーケティング学会, Not invitedDeveloping a Cardio Simulator: More real and quickerMasaaki Takemura; Hirota Akimitsu; Manabu Mizuno28th ISPIM Innovation Conference Vienna, Jun. 2017, International Society for Professional Innovation Managemen, Not invitedDesign Prototyping: Reducing the uncertainty in “fussy front end” stage of product developmentHirota Akimitsu; Manabu Mizuno; Masaaki TakemuraISPIM Innovation Forum Toronto 2017, Mar. 2017, International Society for Professional Innovation Management, Not invitedユーザー・イノベーションの可能性:広がるユーザーの力水野 学日本マーケティング学会第4回マーケティングカンファレンス2015, Nov. 2015, 日本マーケティング学会, Not invitedThe Important Role of Users in Pop Culture-Related Businesses in JapanMizuno; Manabu13th Open and User Innovation Society Meeting, Jul. 2015, Open and User Innovation Society Meeting, Not invitedUser Innovation and Product Standardization: Japanese ExperienceHirota Akimitsu; Manabu Mizuno; Masaaki Takemura40th European International BusinessAcademy Conference, Dec. 2014, European International BusinessAcademy, Not invitedWhere the Lead Users are: The Distribution of User Innovation across the Industries in Japan.Mizuno; Manabu Mizuno; Manabu; Masae Takimoto; Akimitsu Hirota; el at.39th European International Business Academy Conference, Dec. 2013, European International Business Academy, Not invitedThe Toolkit to Breaking the BOP ConundrumMizuno; Manabu; Tamako Watanabe11th International Open and User Innovation 11th International open and User Innovation Workshop, Jun. 2013, User and Open Innovation Workshop, Not invitedExpansion of Collective Innovation to Customer Support ServiceMizuno; ManabuHBS-MIT User and Open Innovation Workshop 2008, Aug. 2008, User and Open Innovation Workshop, Not invitedPositive Effects of Know-How Disclosure as a Source of InnovationMizuno; ManabuInternational User Innovation Workshop 2007, Jun. 2007, International User Innovation Workshop, Not invitedライバル企業への革新的成果の公開-地方スーパーがなぜ交渉力を持ったのか水野 学第54回日本商業学会全国大会, Jul. 2004, 日本商業学会, Not invited同業他社へのノウハウ公開の効果-重要なイノベーション成果の公開がもたらしたもの水野 学2004年度 江崎グリコ国際経営セミナー, Jul. 2004, 江崎グリコ国際経営セミナー, Not invitedライバル企業へのイノベーション成果の公開水野 学組織学会2004年度研究発表大会, Jun. 2004, 組織学会, Not invitedInformal Information Trading Between Rivals as Source of InnovationMizuno; ManabuDrag Information Association the 2nd Annual Workshop in Japan., Apr. 2004, Drag Information Association, Invited知識ベースの水平的系列化と垂直的交渉力水野 学日本商業学会関西部会, Dec. 2003, 日本商業学会関西部会, Not invitedCourses流通システム神戸大学経営戦略論阪南大学ビジネスモデル論阪南大学イノベーション論阪南大学リテールマネジメント論大阪国際大学Affiliated academic society Feb. 2019 - Present研究・イノベーション学会組織学会日本商業学会日本マーケティング学会Open and User Innovation CommunityResearch Themes情報の粘着性概念を中心としたリード・ユーザーの知識移転促進要因に関する理論的研究 Apr. 2019 - Mar. 2022デザイン・ドリンブン型開発促進のためのインサイトと対話プロセスの解明 Apr. 2019 - Mar. 2022A Theoretical and Empirical Study of Open Innovation Adopting Lead User Method.Japan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 01 Apr. 2011 - 31 Mar. 2015MIZUNO Manabu; HIROTA Akimitsu; TAKEMURA Masaaki; INOUE Ryuichiro; BUNNO Teruyuki; AKIYAMA Syuich; TAKIMOTO MasaeAn Empirical Research on the Strategies for Constructing the Business Network of SMEsJapan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 2008 - 2011TAKEMURA Masaaki; HIROTA Akimitsu; WANG Yi-jen; HOSOI Kenichi; HARA Yoritoshi; TOMINO Takahiro; TSUCHIY Suneo; INOUE Ryuichiro; MIZUNO Manabu; TAKIMOTO MasaeResearch of influence that progress of ICT (information communications technology) gives to enterprise and managementJapan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 2006 - 2008YASUI Tsunenori; YASUI Tsunenori; ICHIKAWA Takao; TAGAMI Hiroshi; IDA Masahiro; YAMAUCHI Takayuki; MIZUNO Manabu; KAWABATA Yasuko Top PageApplication for coverage --> --> -->

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